Client Partners
We are accessible branding experts with a wide range of experience in packaging and design applicable to brands in all stages of life.
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Infancy
Startups that need everything from positioning, a name and brand look and feel.
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Adolescence
Brands that have been doing it on their own for a while and are seeking help to mature.
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Adulthood
Bigger established brands that are looking to add new products and value to their brand.
- Academy Sports & Outdoors
- Ampersand Agency
- Beam Suntory
- Blue Moon
- Brookshire Brothers
- Cape May Brewing
- CareerPlug
- Cocina 54 Empanadas
- Costa Del Mar
- Danone
- Gordy & Sons
- Heim BBQ
- Homeplate Peanut Butter
- Independence Brewing
- Launch Agency
- Leo Burnett
- Maker’s Mark
- McGarrah Jessee
- MerryGo Spirits
- Miller Coors
- Nokota Outdoor Supply
- Orange 142
- Oxbow Advisors
- Remedy Urgentcare
- SWBC Mortgage
- Sarah O
- Shed Barbershop
- Southpoint Brewing Co.
- Symbolic Brewing Co.
- Texas Wildlife Assoc.
- Trinchero Family Estates
- Vine Connections
- Whole Foods
- Wild Acre Brewing Co.
- YETI Coolers
- Yardbird Outside
Testimonials
The Canales team has been critical to Remedy's early success. They created a brand that felt modern, warm and competent. The main objection most people had towards Remedy early on was that it sounded too good to be true. Canales' ability to create an approachable brand with straightforward, effective storytelling helped dispel those objections and invited dialogue with our future patients.
I'd wholeheartedly recommend them because they have great taste and talent, and they know how to express our company's ideas, even when they weren't well-defined in their early stages.
The artistry of our beer is reflected in the artistry of the design created by Canales & Co. Not only does the new branding capture who we are as a company, but the consistent use of pattern and color will give our fans confidence that they’re getting a top-notch, quality product that they have come to expect from Cape May Brewing Co.
The new branding creates an expectation, and the beer inside exceeds that expectation. The beer speaks for itself, but we think that new fans will now be able to judge us by our packaging.
When we started with Canales & Co., we had a name and a logo - not much else. Jose and his team worked closely with us to build a brand that embodies our culture. They took my vision and made it a reality. I don't own a custom-made suit, but I bet it's a similar feeling. The brand just fits us perfectly. We are in a competitive industry full of established companies with large marketing teams and big budgets. Now, we are not only competing, but we are winning.
When we started our company, it was important to us that we convey our cultural roots in a distinctive way. Canales & Co. fully embraced this, partnering in every step and creating a handcrafted look in the fileteado porteño style, well known in Buenos Aires. It was surprising how perfect Canales & Co. accomplished this. Some of the most consistent feedback we get from customers is how cool the packaging is. Canales created a brand that felt like home and we couldn’t be happier with our experience. With the new design we were able to quickly build momentum and excitement, launching in over 200 HEB stores and growing more each month.
Working with Canales & Co. was more than a branding exercise for us. It was a full on creative journey guided by incredibly gifted experts who navigated us to our destination through engaged conversation, pointed questions, sophisticated presentation of multiple paths, and a final product of which we could not have been prouder to share with our customers and the world. We came into our relationship with Canales & Co. as a small, local business with big aspirations and emerged on the other end knowing we now had the tools to take our little shop to the next level.
It has been and continues to be a pleasure to work with the Canales & Co. team. They are easy to communicate with and quick to correspond with me and my vendors. Jose and his team are talented, creative and responsive to collaboration. They’ve been a big asset, leading in every stage of the process. I definitely recommend Canales and Co.