Sharp Minds and Steady Hands

We view brands through an artistic lens, with the sensibility of entrepreneurs.

Photo of Canales & Co. studio

What we're all about.

With sharp minds and steady hands we create all types of exciting experiences for the brands we’re fortunate enough to work with. We take a free-range design approach to pursue projects wherever they roam, from branding and packaging to interior spaces, apparel, merchandise, websites and much more. We love to collaborate on new types of brand experiences that are as unique as you are.

Studio Capabilities

Shed Barbershop

Authentic brands start with sound strategy and come alive through a variety of brand touchpoints to tell a compelling story.

  • Strategy
  • Naming
  • Brand Identity
  • Package Design
  • Apparel Design
  • Wayfinding
  • Illustration
  • Photography
  • Web Design
  • Motion Design
  • Campaign
Test image

Memorable spaces are rooted in unique perspective. Our interior design approach expresses a distinct point of view through all aspects of room and decor.

  • Environmental Design
  • Conceptual Design
  • Floorplans
  • Renderings
  • Custom Furniture
  • Finishes & Fixtures
  • Sourcing
  • Purchasing

We started with five


that still guide us today.

Artist rendition of the Canales & Co. studio
  • Love others.
  • Authenticity.
  • Ownership Mentality.
  • Creative Tenacity.
  • Enjoy it.
Love others.

Love others.

Beyond the golden rule, have empathy for teammates and clients alike. Do the right thing. Always.



Honesty and integrity beget authenticity, and transparency is something we’re known for.

Ownership Mentality.

Ownership Mentality.

Owners are passionate and committed to the pursuit of excellence. We don't pass the buck, we take the initiative to find solutions.

Creative Tenacity.

Creative Tenacity.

It can be measured by awards, but also how we think about our client's business. Ask questions. Stay curious. Consider every angle.

Enjoy it.

Enjoy it.

We’re fortunate to get to do something we love. It's the motivating factor that drives everything.

Meet our team

of sharp minds and steady hands.


José Canales

CEO, Creative Director

Likes hunting, fishing, and complaining about how young his employees are.


Christina Canales

Interior Design Director

Likes wallpaper, Instagram stories, and babysitters.


Dionne Estabrook

Program Director

A film-nerd foodie who loves simplifying complexity.

Elizabeth Salas

Elizabeth Salas

Digital Director

She wears many hats and always keeps it steady.


Denver Gravitt


Doesn’t like anything except Chick-fil-A.


Caleb Gravitt


Just your average joe brewer and b-baller.


Gabe Guerra


Likes books, salad and Birkenstocks.

Cheyenne Bradford

Cheyenne Bradford

Interior Designer

A creative genius, with a heart for stray cats.

Tom Johnston

Tom Johnston


A serious man, with some serious design chops.